Retention
Inbound call handling
Response handling
Product recall handling
Customer care handling
Acquisition
Telemarketing services
Outbound telemarketing
Appointment setting
Lead generation
Customer Strategy
CRM consultancy
Call centre design consultancy
Technology Services
& Solutions
SMS alert services
Email broadcasting
Database services
CRM software
E-commerce Services
Site Map
Case Studies

Automotive Case Study

Overview
  1. In 1996 Navigator was approached by this automotive brand to provide CRM consultancy services the brand required a centralised customer service delivery.
  2. After an extensive audit of the people, processes and systems was carried out, Navigator produced a customer service strategy and plan for the brand.
  3. As a result Navigator was appointed to set up and manage an outsourced customer care centre for the brand.
  4. The scope ranges from contact centre services to data base design, management and data services which underpins all customer activity.
Delivery
  1. Daily activities include prospect handling & lead management, customer care & complaint handling, dealer services, operations support, fulfilment services and multi-agency liaison.
  2. Our staff recruitment and selection follows a ‘model of best fit’ for the brand to ensure the right type of people are engaged. Staff are then trained and performance managed to deliver a high quality of service.
Partnership
  1. Our Service delivery has helped this brand achieve a top 5 position within the JD Power Customer Satisfaction Survey for the past 10 years.
  2. Our approach to quality management and training has seen Navigator reach 1st place four times in the last five years in the BPA Performance League for UK Call Centres, a study which ranks all UK automotive call centres.
Customer relationship management |  Relationship marketing agency |  Business process outsourcing